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Selfmerce StudioPilot / Early access

Make your brand and your products a little better every day.

Catalog, product imagery, social posts and the media kit — prepared, checked and brought for approval in the same brand context, before launch and long after it.

Start preparing my products Watch the Studio workflow
  1. 01Source file
  2. 02Structured catalog
  3. 03Brand-safe content and imagery
  4. 04Publish approval

Overview

Product data is scattered, or the brand doesn't look the same on every channel.

On its own it delivers a clear result; together they share the same product, brand, customer and operations context.

Who is it for?

  • Raw product data that's just a supplier sheet, photos and notes
  • Brands already selling that need new-season imagery, posts and campaigns
  • Anyone who wants consistent content and image sets across several channels

Not yet

  • Teams that don't have a product yet (Validate and Build are on the roadmap)
  • Categories that require heavily regulated claims

The agent shown on this page

Studio Director

Turns product and brand context into a catalog, content, imagery and a store experience that are ready to sell — and keeps improving that same context after launch.

First mode: A1–A2 · Drafts, runs the validators and brings publishing for approval.

Specialist capabilities

  • Catalog Agent
  • Content Agent
  • Brand Guardian
  • Store Composer

Not separate bots: these are specialist capabilities of the Studio Director role, working on one context and one record.

Aha workflow

Turn a supplier file and 8 product photos into a channel-ready catalog.

Click through the steps or play the flow: the sources read, the decision, the output and the approval boundary are visible at every step.

Studio

GOALTurn a supplier file and 8 product photos into a channel-ready catalog.

Sample scenario
  1. HUMANSource package

    Supplier file and images uploaded

    • Source file1 xlsx
    • Images8
    • Target channels2
  2. HUMANSource package

    Supplier file and images uploaded

    • Source file1 xlsx
    • Images8
    • Target channels2
  3. HUMANSource package

    Supplier file and images uploaded

    • Source file1 xlsx
    • Images8
    • Target channels2
  4. HUMANSource package

    Supplier file and images uploaded

    • Source file1 xlsx
    • Images8
    • Target channels2
  5. HUMANSource package

    Supplier file and images uploaded

    • Source file1 xlsx
    • Images8
    • Target channels2
  6. HUMANSource package

    Supplier file and images uploaded

    • Source file1 xlsx
    • Images8
    • Target channels2
HUMANSource package

Supplier file and images uploaded

  • Source file1 xlsx
  • Images8
  • Target channels2
  • Agent
  • Workflow
  • Human gate
  • Verified result

Modules

Which modules does Studio Director coordinate?

  • 01

    Product Intake & Passport

    Product, variant, attribute, material, size and source evidence.

  • 02

    Catalog Enrichment

    Titles, descriptions, taxonomy, attributes, SEO and alt text.

  • 03

    Content Studio

    Copy and briefs for PDPs, campaigns, social posts and the media kit.

  • 04

    Asset Library

    Master image, channel crops, background, alt text, usage and approval state.

  • 05

    Brand Guardian

    Tone, terminology, claims, logo, colour and accessibility rules.

  • 06

    Store Composer

    Builds PDP, collection and landing page structure as a preview.

Trust boundaries

What does it do automatically, what does it leave as a draft, what comes for approval?

Authority grows per action, not per store; these boundaries describe the first launch scope.

Automatic check
Missing fields, schema, duplicates, format, alt text, brand rules.
Draft
Content, SEO, taxonomy, social posts, campaigns and store blocks.
Approval
External publishing and sharing, core brand messaging, price, regulatory claims, media kit distribution and bulk destructive changes.

The full trust and autonomy model

Frequently asked questions

Is Studio only for the run-up to launch?

No. After launch, new product imagery, social posts, campaign content and the media kit are all prepared in Studio, in the same brand context. It shares the product record with Operate, so nothing is rebuilt.

Does Studio publish the social posts?

Studio drafts the copy, the image variants and the channel adaptations and runs them through Brand Guardian. Publishing always comes to you for approval; nothing goes out before you approve it.

What's in the media kit?

Logo pack, colour and typography, brand story and boilerplate, approved product imagery, credits and press contacts. Delivered as one shareable link or a PDF; every update is versioned and external distribution goes through approval.

Does Studio generate the images?

The master image always comes from your asset library. Studio prepares the channel crops, the clean background, the alt text and the image brief; every variant is kept with its usage and approval state.

Does Studio publish content directly?

No. Studio drafts and runs the validators; external publishing, core brand messaging and regulatory claims always come for approval. Approved content is written unchanged and verified with a readback.

Can I use Studio without Launch?

Yes. On its own, Studio delivers a catalog, an image set and content that are ready to sell. When you move to Launch, the same product and brand context carries over without being rebuilt.

Let's agree the first scope that works

Bring your product data and your brand; we'll produce the catalog, the imagery and the first posts together.

Your supplier file, your photos and your brand notes are enough. If you're already selling, we start from your current catalog.

Start preparing my products Compare the products first